Graduating with a BSc Management degree from LSE, Lucy developed her interest and expertise in marketing as Head of Marketing for the LSESU Women in Business Society, Communications Officer for a student accommodation company in Central London, and a Sales & Marketing Intern at a CAD/CAM software company. She's excited to continue her career progression within digital marketing and assist in the management of student marketing campaigns, ensuring consistency with the School's style, brand, and tone of voice.

Responsibilities

Lucy assists with the management of the Students@LSE blog website and the coordination of student video diarists and content creators. She provides assistance in maintaining campaign collateral, ensuring consistency with the School's brand, style and tone of voice. She produces video and digital concepts for use in student marketing campaigns that contribute to the overall strategic plan, effectively conveying the core messages to applicants and prospective students. She leverages Salesforce CRM and Google Analytics to inform data-driven marketing decisions.