Alice Eddie
Global Engagement Lead
I can always guarantee that on turning on my phone in the morning, there'll be a WhatsApp from my dad, a student apologising for a missed clinic and ALICE EDDIE. I challenge you to find a more efficient, hard working and all-round incredible human.
Alice joined us as the lead on our Comms, Marketing, and Events strategy about 1.3 seconds before the global pandemic graced us with its presence which meant that her job was even more essential to the smooth running of the Generate machine. She bosses the social media platforms and her specialist subject is events, making Glasto look like your nan's village fete. Our brand new Generate SOS programme is thanks to this little whizz.
Her background is as a professional clarinetist - playing with BBC Symphony Orchestra at the Proms, for Disney at the Royal Albert Hall, with Earth Wind & Fire in front of 30,000 peeps, and in West End shows such as Les Mis & War Horse along with freelance Orchestral Management roles, coaching for National Youth Concert Band and some teaching on the side - give her an aperol spritz and she'll recite Joesph backwards to you. Beat that.