Why did you choose LSE, and why did you choose your programme of study?

Who wouldn't want to study at a globally esteemed institution in the heart of the world's greatest city?

Overall, how do you look back on your LSE experience?

I loved my time at LSE. In particular, through my electives and my dissertation, I was able to shape an experience that was fun, edifying and deeply rewarding.

Please describe your career path to date:

I worked as a magazine editor and writer for nearly a decade before enrolling at LSE. During my time at school, I began working with two friends who were starting a creative consultancy in New York and Toronto; upon graduating, the pair invited me to join them as a partner back in my hometown of Toronto. It was an ideal opportunity at a key inflection point in my life.

Why did you choose your current job?

It provided an opportunity to think deeply about esoteric questions and engage in fun, creative projects, while operating in an entrepreneurial, commercially rewarding context.

Tell us about your current job:

I am actively involved in all of Whitman Emorson's projects. Based in Toronto, with a substantial portion of our work in New York, we work closely with organizations to help them understand themselves—their values, their purpose—and to translate that understanding into purposeful and compelling design-driven solutions.

What advice do you have for LSE students who are looking to enter a similar profession to you?

For me, the secret to extracting the most out of my experience was two-fold. My advice: First: Take on ambitious, outrageous projects. Write the dissertation you want to read—not the one you can easily understand and envision. Push yourself and embrace the toughest bits. Second: Go beyond LSE. I worked steadily throughout my year at LSE, consulting with brands and contributing to magazines. I continued to build my professional network while also indulging my academic and intellectual pursuits. It's a wonderful balance if you can strike it.