What we do and how we can help departments

Market intelligence, advertising, email campaigns, webinars, events and more

Student Marketing and Recruitment (SMR) can provide advice and support to academic departments through the following activities:

Market intelligence

We can assist with the development of your academic portfolio, both your existing programmes and new ones, through the provision of market research and intelligence. Employing a variety of methods, including quantitative and qualitative research such as data analysis, surveys, and focus groups, we can help your department remain attractive to prospective students. 

Get in touch with us

Get in touch with the Bea Collet, Market Intelligence Officer.

Marketing activities

Email campaigns

SMR runs a CRM (customer relationship management) system which allows us to send emails to a large audience, which includes prospective students, teachers, and parents. We can segment contacts by subject interest and a number of other factors.

We can create email campaigns on your behalf, or work closely with you to determine the campaign content.


Guidance and assistance in producing content for and running digital and print advertising campaigns, and identifying suitable advertising locations and platforms.

Social media and student blog

Advice and guidance on promoting your programmes through free promotion and/or targeted paid-for advertising on social media. This includes posting about specific programmes on the School's Facebook, LinkedIn and Instagram pages, and from SMR's twitter account.

We also run a student blog, and we welcome contributions from students, staff and alumni.


SMR manages the content within the Study and Student life sections of the LSE website, including the degree programme pages. If you want to discuss ways we can improve content about your programme (including adding student profiles to your programme pages), please get in touch.


We produce the undergraduate and graduate prospectuses each year. Please get in touch with us if you have questions about this or if you would like to request that some are delivered to your office.


We can help you set up and record a webinar, this can be live or pre-recorded. It involves a slide presentation with accompanying audio, plus interactive links and downloads (and Q&A functionality for live events).

This a great way to promote your programme/s to prospective students, a post-offer/conversion webinar, or can be used as a subject taster session.


We can assist with recording and editing promotional videos with contributions from academic staff and students from your department. 

Get in touch with us

Get in touch with Phil Wood, Marketing Officer.

On-campus events

We run a range of on-campus events for prospective students and offer holders, including two Undergraduate Open Days a year and an Undergraduate Offer Holders' Day, Taster Courses, and Campus Tours, and the Advising the Advisers conference for teachers and higher education advisers. We also welcome individual and group visits and operate a drop-in service. Discover opportunities to visit LSE.

If you would like to run your own on-campus information sessions for prospective students, we can help with advice and guidance, promotion of the event, management of online bookings and related emails, provision of materials, delivering a Studying at LSE or Applying to LSE talk, recording of the event and feedback survey and analysis.

Get in touch

For more information about on-campus events, please get in touch with Will Breare-Hall.

Student recruitment activities in the UK, Europe and internationally

SMR attends UCAS fairs, school visits and graduate recruitment fairs across the UK.

We also visit schools, colleges and universities across Europe and the world, deliver public information sessions, attend study abroad fairs, education exhibitions and conferences, and meet with alumni, the British Council, funding bodies and government departments. See our upcoming visits.

In addition we organise pre-departure events for offer holders around the world, in conjunction with the Alumni Relations team.

Get in touch

For more information about student recruitment activities please get in touch with Will Breare-Hall.



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